Augmented Reality

what is augmented reality

Augmented reality (AR) is a type of interactive, reality-based display environment that takes the capabilities of computer generated display, sound, text and effects to enhance the user’s real-world experience.

How does it work?

Augmented Reality (AR) is a technology enriching the real world with digital information and media, such as 3D models and videos, overlaying in real-time the camera view of your smartphone, tablet, PC or connected glasses.

Augmented reality devices

Augmented Reality can be used on all screens and connected devices :

Through mobile devices like smartphones and tablets, Augmented Reality acts like a magic window; through the viewer you can see holograms and manipulate 3D models. 

On PC and connected TV players, Augmented Reality works through a webcam and relayed through the screen. This can be quite cumbersome when you have to manipulate a tracker in front of your screen.

On head mounted displays, glasses, and lenses, Augmented Reality becomes a part of your entire field of view, making for more life-like Augmented Reality experiences. 

The augmented reality (AR) ecosystem is thriving. If you’re a CTO or Product Development Manager, there’s never been a better time to consider how your current software offering can be extended into AR. But before you get started, there’s a ton to consider in terms of the correct technical approach. We recently covered off the top augmented reality trends and top virtual reality trends likely to impact your business in 2019. Today, we’re exploring the 12 best augmented reality SDK’s to help kick-start your next AR app development project. The truth is that the right SDK will depend entirely upon the precise requirements of your project. The demand for AR apps is anticipated to soar in the next three to five years, and as demand starts to flourish, it’s sometimes difficult to know where to begin your search for the appropriate augmented reality SDK.